Social Media Management

SOCIAL MEDIA CONTENT

In order to reach your objective of creating a brand that’s class apart, we first understand your vision of the brand and reach a conclusion with regard to your target audience. This is a very important step in your social media journey. While the world may think that each social media platform is similar, we understand that each platform has a very different set of audience, with a different mindset, different aims and different ideas of what it considers to be ‘good’ or ‘engagement worthy’ content.

Once your customer or client persona is ready, we brainstorm and strategise (and brainstorm, and strategise some more) to come up with the best possible strategy for the organic and lasting growth of your brand. Now, comes the time when all the brainstorming and strategy takes a visually appealing form of posts, reels and other content meant to cater the specific audience on each platform. But the task isn’t over when the content is created!

SOCIAL MEDIA SCHEDULE 

We narrow down the post timing that’s meant to give the optimum results for your brand. Yup, it means your very own social media schedule for each platform. ‘Out of sight, out of mind’ is not just an adage but a harsh truth of the digital era. We make sure that your audience sees a brand that’s consistent, aware of them and respects them.

Once the schedule has been decided and being religiously followed, we hop on to the next step. 

SOCIAL MEDIA CAMPAIGN

It’s time to create campaigns that resonate with your audience. You see, we identified them, created posts for them and now it’s the time to make them feel that ‘we are here just for you.’ It once again means pulling up our socks and doing more research (seriously, this nerve ends, for we have to keep an eye on the competitor too!) and coming up with a campaign that speaks to them, relates to their experiences and makes them connect to the brand in the most organic manner possible. The task is not to create just ‘a campaign’ but to create ‘the campaign’ that stays with your audience, a campaign so memorable that keeps your audience hooked on the dopamine called your brand!

To put it simply, we manage all your social media platforms because we know your hands and head aren’t free with the huge vision of the business that you are carrying in your heart. So, let us focus on creating fun and engaging content to build you a community that stands by you,  analyse what’s working and what’s not, find you influencers that make your authenticity shine, strategise the campaigns that last forever in everyone’s memory and make your social media presence a huge success!