Content
Window.
A focused look at the video formats used across the campaign and social content system.
What
We Built.
Each campaign was shaped around a clear audience insight, then translated into short-form videos, campaign storytelling, and social-first content designed to travel.
01
Modi Ji Campaign
A social-first campaign built around the real pressure of aspirant life: cost, travel, isolation, accommodation, distance from home, and the emotional weight behind preparation.
02
Ranjan Campaign
The journey of a hopeful aspirant from Ranchi to Old Rajinder Nagar, Delhi, shaped as a character-led campaign from the first step onward.
03
Performance Ad Videos
Multiple ad films created to explain, position, and promote the Prepaud app for competitive exam aspirants.
04
UPSC Social + Vox Pop
Short-form UPSC content and vox pop formats made for reach, relatability, and stronger awareness among aspirant communities.
Impact
Signals.
The numbers below are kept simple and direct, so the work speaks without over-explaining itself.
5KStarting Instagram base
20K+Scaled community
100M+Total campaign views
"Wolfdeck didn't just create content for us, they helped us shape our voice."